What is Corporate Training and Development?

Workplace learning, or corporate training, encompasses a series of activities to educate employees. This process benefits companies and empowers individuals to acquire and refine knowledge and skills for their professional and personal growth.

In more giant corporations, talent development teams are responsible for training employees; in smaller businesses, human resources take the lead. They are tasked with identifying training program themes and requirements, ensuring accessibility for employees, and developing strategies and roadmaps for employee experience and progression

Often, employees need help recognising the value of corporate training programs, perceiving them as focused on exposing weaknesses or being limited to their current roles. Consequently, the role of Learning and Development (L&D) is transitioning from controlling learning to facilitating it.

Today's Workplace Learning

The demand for enhanced workplace learning is at an all-time high. A survey conducted by LinkedIn revealed that 94% of employees expressed their commitment to staying with a company longer if it invested in their professional development. Additionally, 90% of top management recognises the importance of investing in employee career growth for the organisation's overall progress.

Acknowledging the significance of workforce development, what comes next? While implementing "standardised" training programs may ensure content delivery, it does not guarantee effective knowledge transfer or employee engagement, which are crucial for corporate advancement.

Furthermore, your workforce encompasses individuals with diverse responsibilities, experiences, expertise, and skills. Tailoring training programs to meet their specific needs and requirements will enhance learning efficiency and maximise return on investment.

Well-designed Learning and Development (L&D) initiatives empower employees to acquire the knowledge and skills necessary to enhance their performance and job satisfaction, ultimately leading to higher employee retention.

Upsides of an Effective Corporate Training Program

The success of any company hinges on the importance of corporate training You directly benefit your organisation by supporting your employees in expanding their knowledge and refining their professional skills.

Enhanced productivity

When you provide well-crafted training programs tailored to the needs of your workforce, you can expect increased efficiency, leading to improved profitability for your company in the long run.

Heightened motivation

Training initiatives that foster teamwork and unity among individuals, teams, and departments can have a positive impact. When employees understand how their roles contribute to the organisation's overall goals, they develop a sense of purpose and a stronger connection to the company's success.

Reduced employee turnover

Recent surveys indicate that modern professionals seek more than just a paycheck. Millennials, in particular, value flexibility, opportunities for professional growth, and a sense of meaning in their work. If dissatisfied with their current position, they are more likely to seek new opportunities elsewhere.
Employers bear the costs associated with employee turnover, with estimates from Gallup suggesting that replacement costs can amount to at least half of an employee's annual compensation. By actively engaging and retaining employees, businesses have a clear financial incentive to maintain a productive workforce.

Fostering a company culture

Aligning comprehensive training programs with your corporate values and strategies goes beyond meeting basic requirements. It showcases your commitment to making long-term investments in your employees. Robust learning opportunities communicate that each individual matters to the company, reinforcing a positive company culture.

What Constitutes an Effective Training Program?

Undoubtedly, opinions on what constitutes an ideal training program vary. However, the reality is that there is no one-size-fits-all formula for the perfect program. Nevertheless, there are certain fundamental elements that universally contribute to successful training programs, regardless of industry, workforce size, program objectives, geographical location, or demographics.

Relevance and need -

The knowledge and skills imparted to learners must be current, pertinent, and applicable to their daily responsibilities. It should enable them to expand their abilities and competencies while being easily understandable for quick learning and practical application. Additionally, it is crucial to identify who requires training and determine the specific topics and skills to be taught. For instance, your sales team may need customer service training if there are customer dissatisfaction issues. Alternatively, management may benefit from change management training if your organisation is undergoing a merger.

Alignment -

All training provided to employees should align with the company's overall goals. Instead of asking individual employees about their desired or necessary training, focus on the desired business outcomes and the skills needed to achieve them. Then, collectively, decide on the specific skill sets employees should develop and the required learning experiences.

Goal-oriented -

Training programs should be designed with clear objectives in mind. Key performance indicators (KPIs) should be selected to measure the program's effectiveness, efficiency, quality, quantity, and timeframe comprehensively.

Manager input -

Active involvement of managers is essential to increase employee engagement in learning. According to a LinkedIn survey, 56% of employees would allocate more time to their training if their supervisors directed or recommended specific programs that they believed would enhance their skills.

Innovative approaches -

Workplace learning is evolving, incorporating entertaining, bite-sized, and relevant activities to enhance employee engagement. Moving away from traditional trainer- led sessions or boring online presentations resembling PowerPoint slides opens up opportunities for more creative and interactive learning methods.

Follow-up training -

Companies invest significant sums in employee training annually without truly knowing its effectiveness. Incorporating follow-up activities such as brief feedback sessions lessons or exercises to reinforce newly acquired concepts and conducting face-to-face can ensure understanding and active implementation of the learned material.

Training programs' objectives

Organisations implement training programs for various reasons and objectives. The following are the primary goals typically associated with training programs:

Personal and Professional Development

Training programs aim to support employees in their current roles while preparing them for future opportunities. Topics covered range from job-specific knowledge to enhancing soft skills such as leadership.

Career development is significant from both the employee's and the company's perspective. The company strives to enhance employee productivity to achieve business objectives, ensuring the ideal alignment between job requirements and individuals.

Simultaneously, employees benefit from professional growth, career advancement, increased income, and personal development, contributing to job satisfaction and a sense of value beyond the workplace.

However, a significant disparity exists between the investment companies make in professional development compared to personal development. Personal development encompasses non- work-related training, such as wellness initiatives or pursuing personal interests like cooking. Studies suggest investing in employees' personal growth helps attract and retain talent.

Here's an overview of the outcomes professional and personal development programs can offer:

- Provide employees with career advancement opportunities aligned with the company's objectives, goals, and strategies.

- Enhance or maintain knowledge and skills related to current job responsibilities.

- Foster personal growth by developing individual talents and soft skills.

- Foster personal growth by developing individual talents and soft skills.

- Cultivate individuals who are well-rounded contributors to the community and experience greater happiness.

Onboarding: New Hires or Transitions

The significance of onboarding training programs for new employees is often underestimated by companies. Surprisingly, 22% of businesses need a structured onboarding process, and 49% consider their approach only moderately successful.

New hires typically require time to adjust, experience anxiety, and may feel disconnected from the rest of the team. Alarmingly, 33% of new employees actively seek new job opportunities within their first six months, and 22% even consider changing careers within the initial 45 days.

Implementing a robust onboarding process effectively manages the experience of new hires, reduces turnover costs, and enhances overall productivity. Research shows that employees who undergo a well-structured onboarding program are 58% more likely to stay with the company after three years.

Training Requirements

Periodically, certain companies conduct organisation-wide training seminars to educate their entire workforce on pertinent subjects. The extent and content of these programs are influenced by factors like the company's industry or geographical location.

During these seminars, employees receive updates on regulations, and procedures, and engage in discussions about crucial topics such as workplace etiquette, diversity, and occupational health and safety.

For instance, public sector staff often undergo mandatory occupational health and safety training, while both private and public organizations are legally obligated by industry regulations to provide sexual harassment training to their employees.

The Various Segments of Corporate Training

Orientation -

From the moment a newly hired employee steps foot in the workplace, orientation training begins and continues until they can independently carry out their responsibilities. Its primary objective is to streamline the induction process by creating a sense of comfort and productivity for the new employee.

The onboarding training program can be tailored, but it generally consists of two components:

1. General training for all new hires, which covers essential company information such as its history, mission, vision, values, and corporate policies and regulations.

2. Specific training for the employee's particular role, focusing on the development of necessary knowledge and skills required for their new job.

Compliance education -

As part of new hire onboarding, compliance training is often included and is mandatory. This structured program primarily addresses corporate regulations and guidelines, enabling employees and employers to prevent workplace issues and legal disputes.

These regulations and procedures typically pertain to specific industry segments, and the requirements for compliance and the type of training may vary based on location. Examples of compliance training include programs on anti-harassment, diversity, company ethics, workplace safety, data protection, and privacy.

Hard skills training -

Continuous growth is essential for your team, regardless of their level of expertise. Employee development focuses on hard skills, as this type of training enables employees to enhance the specific abilities they need for their roles and personal growth. Ongoing training ensures they stay up-to-date with the latest advancements.

Soft skills training -

Soft skills training should not be overlooked, as the behaviour of your staff is as important as their knowledge. Studies have shown that by developing soft skills, employees can positively impact the company's profitability and significantly increase return on investment (ROI).

Soft skills encompass areas such as communication, decision-making, and problem-solving, which are vital for effective interpersonal relationships. They enable employees to interact productively and amicably with colleagues and customers, enhancing customer service, attracting new clients, and fostering a cohesive team.

Product knowledge training -

Product knowledge refers to the ability of your staff to accurately assess and confidently communicate with customers about your products and services. This includes understanding their features, benefits, applications, and pricing. Offering product knowledge training as part of a new hire's onboarding program is beneficial, and it also helps employees stay updated on new features and releases.

Enhancing product knowledge is a targeted approach to boosting your company's revenue and achieving key performance indicators (KPIs) related to customer satisfaction.

The Various Types of Training Programs

Ensuring your chosen modes and channels for delivering workplace training are engaging is crucial. Nothing frustrates employees more than being compelled to undergo compliance training that is both "required" and "boring."

Instructor-Led Training in Classrooms

Traditional approach -

This method is widely employed and mirrors the teaching methods commonly used in educational institutions. On average, organisations dedicate 42 percent of their training hours to this type of training. It involves a trainer delivering instructions to a group of employees in a classroom setting, often accompanied by a PowerPoint presentation.

Undoubtedly, there are advantages to this approach, especially the opportunity for personal interaction. Conventional ILT allows employees to ask questions directly to trainers, which might remain unanswered in other formats. Furthermore, it facilitates the development of relationships between employees and trainers, as well as among the employees themselves.

However, this method lacks opportunities for practice and scalability, and it can be quite expensive. It requires the continuous presence of an instructor and may become challenging as more employees join, limiting the interpersonal connections that are the strength of this method. To maintain morale and energy, incorporating shorter sessions, breaks, and dedicated discussion and practice times is recommended.

Interactive training -

This approach takes standard classroom-style training to a more engaging and entertaining level by incorporating group activities and interactions. It includes smaller group discussions, role-playing, case studies, demonstrations, and even games.

As one-third of employees find training often uninspiring and inhibiting creative thinking, this strategy is recommended to enhance overall engagement and foster the development of essential soft skills.

Interactive training has its benefits, as it promotes knowledge transfer in various ways, allowing participants to learn from and exchange information with one another while maintaining high energy levels. However, it is important to consider different trainee personas to ensure that all participants, including those who are less extroverted or introverted, feel included and can maximize their learning experience.

Training on the job -

On-the-job training skips theory and immediately dives into practical experience. It enables employees to gain hands-on experience in their roles, often starting from day one. This training style can be helpful for employees who dislike lengthy lecture-style sessions, as it helps them retain more information and knowledge through direct practice.

However, it's important to note that some employees prefer to grasp concepts before engaging in practical application. Understanding which employees would benefit from this approach is crucial. Another way to incorporate this method without fully committing is by having employees shadow someone in a similar role while on the job.

eLearning -

Online learning is gaining popularity, with more companies opting for this training method. As a readily available professional development tool, 77 per cent of organisations offer some form of online instruction.

Advanced learning technologies allow for a better understanding of participants' behaviour and learning progress, making online training programs easier to scale. Utilising online learning platforms like PlayAblo enables the inclusion of interactive and adaptive components in your training programs.

Given that employees are often busy with their work, this delivery approach allows them to learn at their own pace and convenience. While online learning may limit the personal connections of face-to-face training programs, it opens up a new realm of possibilities, such as unlimited practice or immersive experiences.

Face-to-face interactions can be reserved for addressing misconceptions or weaknesses identified through real-time learner data. Blended training is an alternative if you wish to maintain the trainer relationship. As the name suggests, blended training combines online training with traditional in-person sessions.

Why Should You Choose Online Training?

Transitioning to online learning is recommended if your current classes are exclusively instructor-led or if corporate training is your main focus. While some advantages of eLearning have been previously discussed, the most compelling reason to adopt it is its superior effectiveness. Here's the evidence to support this claim:

Effective Strategies for Corporate Training

To design impactful training programs, it is crucial to employ strategies that provide tangible proof of successful learning outcomes. Consider the following innovative tactics, keeping in mind that each organization's needs may vary and select the most suitable options accordingly.

Active learning approach -

Encouraging employee engagement in mandatory training programs can be a challenging task for Learning & Development staff. Constantly reminding employees to complete required programs can be tiresome. To address this, incorporate active learning techniques to motivate employees to actively participate in training.

Active learning, also known as Pragmatism or Experientialism, emphasizes the practical application of real-world knowledge, fostering learning through firsthand experiences rather than abstract concepts alone.

A successful training program begins with a foundational strategy that encourages employees to internalise concepts and put them into practice. However, it is crucial to focus on topics that are immediately relevant and applicable to individuals in their day-to-day work, while also preparing them for future roles.

For departments dealing with sensitive information or where errors or miscalculations can have severe consequences, it is essential to move beyond basic training concepts. This can be likened to "safety training," as it allows individuals to experiment with new behaviours in a training environment without fearing negative outcomes or making career-limiting decisions.

Such an approach enables them to explore and learn without the fear of being judged. For example, a financial advisor handling millions of dollars would benefit from practising various financial scenarios, learning from both successes and mistakes. This practical experience would enhance their readiness to handle similar situations in real-world scenarios.

Ultimately, the essence lies in comprehending and experiencing how specific behaviours manifest in real-life situations. It is vital to uplift self-esteem, provide realistic experiences, and offer encouragement when experiments don't go as planned.

Simulating environments enables staff to explore new ideas within a safe atmosphere. Active learning promotes better information retention, allowing individuals to successfully transfer newly acquired skills back to their work environment.

Goal-oriented assessment -

To optimise your training programs and address any challenges, start by asking yourself key questions such as "What skills do employees possess?" and "What skill gaps exist?" Assess your current workforce's strengths and weaknesses to determine whether your existing programs suffice or if additional training is necessary. This approach will guide the development of targeted courses.

Aligning the assessment strategy with the company';s goals and supporting the training process is crucial. Consider how the results will be documented and whether sufficient relevant data exists to make a comprehensive evaluation of employee performance at the end of the training program.

Learner analytics, available on various online learning systems, provide real-time data to monitor the effectiveness of training programs and report return on investment (ROI) to executives. Leveraging this data is essential, as it allows for pinpointing areas where learners excel or struggle, facilitating continuous improvement of existing content rather than relying on guesswork or starting from scratch.

Adaptive learning -

As companies strive to automate and personalise their training programs in the technology-driven era, online learning is gaining prominence. While technology can never fully replace the personalised touch of face-to-face interactions, certain tools can bridge the gap to some extent.

Digital-guided active learning, also known as adaptive learning, enables a more personalised training experience. Employees learn only what is most relevant to them, at their preferred pace and location, through tailored experiences that accommodate various job responsibilities.

For instance, a single program can adapt to cater to the specific needs of employees in different roles, ensuring relevance and effectiveness.

How to Personalise Learning by Grouping Learners Across Several Business Divisions?

The utilisation of online platforms enables students to reinforce their learning by actively applying and practising their skills.

To reduce reliance on instructor-led training (ILT), companies can leverage online environments to scale their training programs and supplement in-person sessions.

When delivering training that caters to all employees, it is beneficial to divide them into groups with similar needs. By understanding the context in which your employees operate, you can provide targeted training that directly impacts their day-to-day work. Here are a few examples of potential grouping criteria:

- Division:

Organise employees based on their respective departments such as marketing, sales, customer success, project management, or engineering.

- Function:

Group employees according to their roles, whether they are executives, managers, associates, or contributors.

- Location:

Consider employees'; job functions in conjunction with their physical location, whether they primarily work in the office, remotely, or are frequently on the go.

- Tenure:

Create groups based on the number of months or years employees have been with the company, particularly useful for one-time onboarding training materials.

- Communication style:

Take into account employees' communication preferences and patterns, such as whether they predominantly communicate in the office, work remotely, or have a hybrid arrangement.

By strategically grouping employees based on these criteria, training programs can be tailored to meet their specific needs, enhancing overall effectiveness and relevance.

How to Begin Online Training

To initiate the process, it is crucial to identify your general learning objectives, requirements, expectations, and the training goals of your target audience. Asking pertinent questions will lay the groundwork for a comprehensive training needs analysis.

Once the overarching goals and objectives are established, you can shift your focus to the curriculum and course specifics. Incorporate the findings into a comprehensive corporate training plan that outlines your learning vision, goals, and specific requirements.

Before delving into the selection of training tools, we recommend consulting your IT department to determine the necessary software for implementing eLearning (we will discuss choosing training tools later).

Key Considerations for Selecting Online Corporate Training Software

To effectively create, produce, and manage your online training initiatives, you will require a suite of digital tools. Let's explore some essential applications that will facilitate your journey:

Learning Management System (LMS)

An indispensable component of training management is a Learning Management System (LMS). Think of the LMS as the central hub that:

- Manages and stores courses

- Provides learners with access to content

- Assigns, delivers, and tracks results

Consider your corporate LMS as the "mission control" for all your training endeavours. An ideal LMS should offer efficient course editing capabilities, robust tracking mechanisms, and comprehensive reporting functionalities.

Authoring software

Assuming you have an LMS in place for training administration, what about the actual educational content? To produce online courses in-house, you will require authoring software.

Authoring tools typically come as a bundled package or suite of applications that enable the creation of various eLearning materials, ranging from simple courses to interactive elements, assessments, videos, and games. These tools may vary in complexity and user-friendliness, so it is advisable to test them before making a purchase.

If you are new to online training, opt for authoring software with a user-friendly interface and straightforward design. For instance, PlayAblo allows anyone to immediately create e-courses without prior expertise. This authoring toolkit enables the development of engaging eLearning content such as slide lectures, quizzes, video lessons, dialogue simulations, and interactive elements.

By carefully selecting the appropriate learning management system and authoring software, you will equip yourself with the necessary digital infrastructure to effectively deliver and manage your online corporate training initiatives.

How to Use PlayAblo to Improve Online Corporate Training

To optimize your corporate training using PlayAblo LMS, consider implementing the following strategies:

Customised learning paths:

Start by incorporating customised learning paths. Utilise baseline testing to assess the skills each new hire has already mastered. Learners who demonstrate proficiency can be exempted from redundant training, enabling them to focus on acquiring new skills. PlayAblo allows you to create unique learning routes by combining various content elements such as courses, quizzes, video tutorials, and more. You have the flexibility to determine the order of chapters and set completion criteria.

Organise webinars:

Transform your physical classroom into a virtual one by organising webinars. PlayAblo LMS seamlessly integrates with Google Meet web meetings, making it easy to arrange live training events. Invite learners, track attendance, and facilitate interactive sessions where you can share presentations, videos, and screens. Engage participants through polls and receive immediate feedback from your staff.

Learning certification:

Recognise personal achievements and provide a pathway for career advancement through learning certification programs. With PlayAblo, you can define the parameters for certification programs. Once learners successfully complete all program activities, the LMS automatically generates a certificate in their name. You can even personalise the certificate with your company's logo and upload it as a template.

Diverse learning opportunities:

Cater to the diverse needs of learners by incorporating various learning opportunities. Move beyond traditional lectures and tests. Utilise PlayAblo to include elements such as:

A brief film to welcome your students;

e-books that serve as job aids and manuals;

An interactive game for determining the baseline competency level of learners;

A lecture or an eLearning lesson;

A step-by-step demonstration of a method or operation in a class;

A hands-on exercise, game, or display of abilities;

Finally, a verdict.

By diversifying the learning experience, you can engage and motivate learners throughout the curriculum.

Gamification:

Explore the concept of gamifying learning to enhance learner engagement. PlayAblo LMS allows you to transform existing PowerPoint presentations into interactive games by incorporating personalised questions and interactivity. By gamifying the learning experience , you can create an immersive and enjoyable environment that motivates learners to actively participate.

Communication skills assessment:

For training customer service and sales teams , assessing communication abilities is crucial. Leverage PlayAblo to create realistic dialogue simulations with branching scenarios, assessments, real-life characters, and simulated environments. This enables your team to practice and refine their communication skills in a safe and controlled setting.

By implementing these strategies within PlayAblo LMS, you can elevate the effectiveness of your corporate training, fostering a dynamic and engaging learning environment for your employees.

Keeping the Costs of Online Corporate Training Under Control

Implementing an online learning approach involves financial investment. According to research by the Brandon Hall Group, LMS costs typically account for 38% of the average learning technology budget, resulting in an annual corporate LMS expenditure of approximately $70,614.

The pricing models for LMS services vary among providers and commonly include the following options:

Pay-per-learner:

A fixed fee is charged for a specific number of students.

Pay-per-active-learner:

The fee is based on the number of students who actively use the LMS during the billing cycle.

Pay-as-you-go:

You only pay for the specific features and functionalities you utilize.

Subscription:

A predetermined fee is determined based on the chosen elements and the number of users.

Open source:

Access to the LMS program is free, but you are responsible for setting it up, customising it, and hosting it.

By considering these pricing models, you can choose the most suitable option for your organisation's budget and requirements.

Determine the Right Pricing Plan for Your Company with the Help of Your Business Partners

How Can I Reduce My LMS Costs?

To cut your LMS expenses, it's essential to carefully consider the features and settings provided by LMS providers. As a new customer, you can save money by acquiring only the services you will actually utilise in the first year and closely monitoring the size of your learning audience.

Start by having a plan or a list of ideas for introducing online learning to your target audience. Determine which pricing plan aligns with your company's financial goals, and reach out to LMS providers to explore how their solutions can assist you. Ask each service provider the following questions:

Can the pricing plan be changed and how frequently?

What are the baseline costs of their pricing model?

Do they charge a setup fee for new customers?

What kind of customer service or training do they offer?

Are they willing to match or beat a competitor's pricing?

It's important to prioritise your fundamental requirements and avoid investing in features that do not add value to the learning experience or align with your company's learning strategy.

Organisational Training in the Future

Looking ahead, organisational training needs to adapt to the evolving workforce. By 2025, millennials will comprise over 75% of the workforce, and they prioritize simplicity, innovation, originality, and adaptability. Training programs that embody these qualities will become increasingly crucial.

Workplace flexibility is a growing trend, not just in terms of location but also in job assignments. Employees are seeking basic skill sets that can be transferred across departments and industries. Additionally, there is a need for "21st-century" skill sets and social-emotional learning components to meet the expectations of the digital-native generation.

Creating, distributing, and managing organizational knowledge is an ongoing process throughout the employee lifecycle.

With an LMS like PlayAblo, you can ensure a continuous learning curve. PlayAblo's comprehensive learning management system delivers corporate training and manages all your content needs from a single online platform. It is particularly useful for onboarding new employees and equipping them with the necessary knowledge and skills.

Lastly, it's crucial to develop a training program that looks to the future rather than the past. This approach fosters meaningful partnerships between L&D leadership, business leadership, and senior management, ensuring the success of the training program.

The Role of LMS in Employee Lifecycle

Creating, distributing, and managing organizational knowledge does not come with a fixed timeline. Learning and development is a continuous process that covers the complete employee lifecycle. And with an LMS like PlayAblo in place, you can ensure a continual learning curve. PlayAblo’s full-fledged learning management system delivers corporate training to your employees and allows you to manage all your content needs from a single, online platform. It is handy while onboarding new employees and then equipping them with the required knowledge and skills -- essential for them to perform efficiently. PlayAblo can help put your training modules on auto mode and administer everything from a remote location.

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