How to Incorporate Microlearning Quizzes In Product Training?

Microlearning quizzes consist of easily consumable and hyper-relevant information in the form of bite-sized quiz games supplied precisely at the appropriate time. Microlearning is an eLearning method that allows learners to ingest small chunks of knowledge that is fun and interactive. It is not the same as long training sessions, monstrous employee manuals, or three-day workshops. These antiquated educational methods are gradually being supplanted by Facebook, Twitter, YouTube, and Google, which deliver fascinating micro-content.

Microlearning, on the other hand, is not a novel concept. Microlearning has traditionally been utilized as a part of a more advanced blended learning course that includes face-to-face training and Microlearning for follow-up and reinforcement. Reusable learning items, mini-learning, micro-courses, nano-learning, and knowledge nuggets are some of the terms used to describe it.

Microlearning has long been a notion in quest of the correct technology, despite the buzzwords and jargon. Our ability to search, tag, link, and share information in real-time has caught up to Microlearning’s simple genius: give the learner information when and how they want it. Services like the popular TED-Ed and the language software Duolingo are two real-world instances of our growing respect for Microlearning. Both provide learners with rapid bursts of highly concentrated information, allowing them to direct their learning.

Even if you don’t believe you’ve ever used Microlearning, you could be surprised. Here are some frequent microlearning examples that practically everyone utilizes.

Videos and Talks

85 percent of internet users watch online videos every month. Videos are usually short and easy to swallow, and combining images with voice improves subject remember. Compared to textual information, fast, engaging, and impactful videos can provide your subject matter a better chance, and learners can quickly share them with their peers, amplifying the impact.

Apps

Apps are simply shortcuts for your regular life, whether you use them to keep organized, engaged, or connected. Apps are a terrific method to turn learners’ smartphones and tablets into microlearning machines, with 204 billion app downloads in 2019. In addition, rather than designing a bespoke app, instructional designers can use current apps like Twitter to disseminate content.

Gamification

According to a recent study, gamification boosts performance rates by over 35%. While gamification is an eLearning technique in and of itself, microlearning quizzes can also be used as a micro-learning tool. Learners can retain what they’ve studied with five-minute review games, while leaderboards and challenges keep them engaged for short periods.

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Infographics

Infographics are visual representations of information. Learners get the message quickly by converting data, product information, and even workflows into pictures.

The Internet and Social Media

For better or worse, nearly 18% of users only get their political news from social media. Because social media condenses news into a headline or 160 characters, it is frequently the quickest means to disseminate information. Using social media for Microlearning gives you access to a potent tool that most of your students are already familiar with.

Microlearning modules are the inevitable next step in worker training for most corporate training departments. Most businesses have long appreciated the convenience and lower cost of elearning for staff training and development. While traditional interactive blended learning courses are favored, many forward-thinking firms have devised a nontraditional “flipped classroom” strategy. Employees learn concepts independently and then practice or verify their knowledge in scheduled training sessions.

You can use microlearning quizzes in several training segments like compliance, onboarding, product, cybersecurity, and customer training. Microlearning is ideal for businesses that often introduce new products or upgrade existing ones. Employees at such companies need training on upgrades and new launches before the product release. This will ensure that the information is transmitted to their customers effectively. Frequent classroom training or in-depth online training may not always be possible in such situations. Microlearning is ideal for such a situation since it gives just-in-time assistance with short, concentrated content on a specific performance goal.

Microlearning in Product Training

• Before the start of the course, raise awareness about the topic.
• During the training — emphasize the importance of knowing specific facts.
• Following the course, to reinforce what was learned

Before the Session, Raise Awareness About the Product

Even before the instruction begins, Microlearning can motivate students. Some strategies for implementing Microlearning before the training starts to include providing brief interesting movies or infographics for inspiration, diagnostic microlearning quizzes to evaluate past knowledge, or a quick pre-test to determine the quantity of information recalled.

For example, when conducting product knowledge training, you could begin by showing a short, engaging film about the product that highlights increased technology, special features, or unique aesthetics—Microlearning aids in effectively conveying the “Wow” factor.

Should use short, Focused Text to Emphasize the Most Important Information

We present a mix of need-to-know and nice-to-know topics during the training sessions. Need-to-know content requires learners to connect more with it, whereas nice-to-know content delivers additional information. Microlearning allows you to focus on one performance goal at a time and underline relevant knowledge.

If a new product has five new features, for example, you may release five discrete micro-modules, each focusing on one feature — one performance goal. Using microlearning questioning skills to emphasize the need-to-know information can include providing decision-making scenarios, how-to videos, or interactive gamified features.

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To Boost Information Retention, Reinforce What You’ve Learned

We all know that learning needs reinforcement to ensure retention. Learners will easily forget information if it is not reinforced. However, no one wants to repeat the entire course for that reason. Why would they do it? This is where Microlearning can be of use. Microlearning can improve information retention by providing reference tools, questioning skills, task aids, or additional resources.

Microlearning quizzes entail keeping things brief and smart — a single performance goal with a single learning exercise. Also, make sure that the information nuggets you create have an excellent instructional design because you won’t develop practical microlearning experiences without them.

As we have already mentioned, Microlearning in product training can be enhanced with the inclusion of quizzes. Let’s see how and why.

Microlearning Quizzes in Product Training

Memorizing the product’s selling points and practical benefits isn’t enough. Employees must apply online product knowledge training to match consumers with the appropriate item. To train them how to keep it in good working order so that one-time purchases become repeat business. Microlearning quizzes disclose what they already know, what they still need to learn, and whether or not your online instruction is genuinely helpful. They do, however, repeat what they’ve learned and offer JIT support. Here are six methods to include bite-sized assessments into online product knowledge training.

6 Ways To Improve Product Knowledge With Microlearning Quizzes

Assess Value of the Understanding in the Real World

Customers are interested in the real-world benefits as well as the selling elements. How will it assist them in resolving an issue or bettering their lives? They’re unlikely to hand over the money if it’ll merely sit on a shelf collecting dust. Create microlearning quizzes that put your practical knowledge to the test.

So that your staff is always ready to present things in the best possible light and personalize them, they need to understand how and why each customer group or persona uses the product. You can even use serious games to test their knowledge. They must match the product with the appropriate customer and justify their decision.

To Perfect Your Sales Pitch, Use Bite-Sized Simulations

Employees typically spend the majority of their careers honing their sales pitches. It is continually changing as new selling strategies and trends emerge. And each product line and demography has its own sales pitch. Employees are tested on how well they know their material and sell consumers on the benefits using simulation microlearning quizzes.

They must use their questioning skills to engage with customers, determine their needs, and determine the best course of action. Include realistic virtual consumers to guarantee that personnel can vary their presentations rather than repeating the same “play.” They explain unusual real-world benefits of missed features, for example, because that’s what the consumer wants.

To Disseminate Product Specifications, Create Serious Game Quizzes

Another excellent application of serious games in online product knowledge training is to teach employees about product specifications. Microlearning quizzes, after all, aren’t simply for determining how much students know but also for enhancing their mental schema. Because there is built-in feedback in a quiz format, they are more likely to remember the knowledge.

A 20-question quiz, for example, could cover all of the product specifications for a new gadget. If customers select the incorrect response, the system provides the correct answer and further resource links. The product knowledge training sticks because of a subtle sort of mistake-driven learning. You can make it even more interesting by using a retro game show theme, with top performers getting to compete in the lightning round.

Refresh Their Product Features Knowledge

Some product manuals are written in the style of a novel. The main difference is that they aren’t nearly as enjoyable to read and contain a lot of technical jargon. Fortunately, you may use microlearning quizzes in product knowledge training to determine whether staff are familiar with all of the product’s features.

Also, when the product has been out for a time, refresh their recollection. It’s a best seller that’s been on the market for three years, for example, and staff needs to rethink the USPs. These quick evaluations are also great for product launches. After the live revelation, test their comprehension to determine if they remember the key points.

Identify Training Gaps and Offer JIT Assistance

Microlearning exams give you information about your staff and allow them to examine their performance and knowledge. You can, however, use them to spot flaws in your approach and make the required changes. In addition, develop customized JIT online training assistance tools for common difficulties.

For example, most of your employees did poorly on the most recent quiz. This is usually a red flag that something is wrong with the design. It could have excessive data or be devoid of real-world significance. It’s also possible that the product is too complicated for a single action, and you’ll need to break it down into smaller chunks. You can always utilize surveys and polls to learn more about why employees failed to make the cut.

Assess Your Customer Service Abilities

Customer service and sales are a dynamic combo. As a result, online product knowledge training must contain skill-building tools relevant to the service area. Communication, conflict resolution, and problem-solving are just a few examples. Branching scenarios and video examples are the best ways to test these abilities. Scenarios are easy to understand.

To obtain the intended result, employees must take the best decision path. Their abilities enable them to satisfy clients and overcome buyer apprehension. A more self-reflective approach is used in video demos. Show employees a video on applying skills in the job correctly and incorrectly. Then ask them to pick the correct one and describe how the actor acted positively. They also can evaluate their performance based on the example. Is their customer service up to par, or do they need to improve their interpersonal skills?

Conclusion

Microlearning quizzes are quick and easy to complete, but they provide enough analytical data to reveal any deficiencies. You can figure out which employees know everything there is to know about your products and which ones need extra help to reach their full potential. In addition, you’ll be able to spot any flaws in your online training method that need to be addressed right away. Use qualitative assessment approaches to test application and experiential knowledge whenever possible. Rather than depending only on true/false exams, which allow for some guesswork.

Ad: PlayAblo’s Enterprise-Grade Micro-Learning platform is built for millennial learners. Micro-Learning, along with assessments and gamification features, ensures learning outcome measurement along with sustained engagement.
Find out more and request a custom demo!